Your companies “character” or public face should be something they can relate to. Think about how your customers see you and how you would like them to see you. Another important part of this is to have a consistent voice across all pages of your site. If your content is light and silly, then you [...]
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Editing
It seems that the process for printing books has changed in the digital age. Previously, in the print world, after the author was done (or during their writing) the book was edited. This included more than just spelling issues. Take this for instance: ”She realized there was something different about how he looked at her [...]
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